How to Choose the Best Squarespace Template
Introduction
Your website is more than a “place” people visit. For many therapists, coaches and creative entrepreneurs, it’s your studio, your practice, your first impression, and your brand in motion.
But with so many templates out there, how do you choose one that truly reflects who you are?
That’s where Squarespace steps in.
Squarespace gives you the freedom to build a beautiful, strategic and modern website—even if you don’t consider yourself “tech-savvy.”
And the right template isn’t just a design choice.
It’s a creative decision that shapes the way people feel when they land on your site.
This guide will help you choose the perfect Squarespace template for your practice, your brand and your vision—so you can launch your website with intention and confidence.
Why Choosing the Right Template Matters (More Than You Think)
Your template sets the stage for:
How potential clients perceive you
How confidently they move through your website
How clearly your message lands
How quickly someone decides to contact you
A strong template:
Reflects your personality
Supports your services
Enhances your brand
Guides visitors with ease
Builds trust without effort
A weak template does the opposite: confuses, distracts, overwhelms.
As a therapist, coach, or consultant—your website must feel grounded, calm, intentional and human.
Choosing the right template is the first step toward that.
The Best Squarespace Template Styles for Modern Service-Based Businesses
Squarespace 7.1 gives you endless flexibility, but choosing a template style makes everything easier.
1. “Editorial Minimalist” — Ideal for Psychologists & Therapists
This style emphasizes whitespace, clean layouts, soft colors and clarity.
It feels calm, grounding, and trustworthy.
Perfect template for this style:
✨ Dharma and Serene from Estudio Bohöra
Soft, therapeutic aesthetic
Spacious sections
Warm, human-centered typography
Perfect for introspection, clarity and emotional connection
Works beautifully for:
Individual therapists
Holistic practitioners
Mindfulness coaches
Trauma-informed practitioners
Explore Dharma template here
2. “Executive Consultant” — Ideal for IO Psychologists & Coaches
This style enhances your authority and credibility.
Perfect template for this style:
✨ Mentora from Estudio Bohöra
Bold, focused and strategic
Clean hero layouts
Great for frameworks, programs and corporate services
Elegant structure for testimonials, case studies and signature offers
Works beautifully for:
IO Psychologists
Leadership & Career coaches
Business consultants
Executive mentors
Explore Mentora template here
3. “Creator-Friendly + Content-Ready” — For Podcasters & Educators
Your voice is your brand.
Your content needs space to shine.
Perfect template:
✨ Vocera
Podcast-friendly layout
Episode pages already structured
Blog-ready
Newsletter section included
Ideal for thought leadership
Ideal for:
Podcasters
Wellness educators
Course creators
Coaches who teach
Explore Vocera template here
4. “Holistic Wellness” — For Soul-Led Practitioners & Healers
Clean, warm, nature-inspired aesthetics.
Room for storytelling and emotional connection.
Perfect template:
✨ Serene
Reiki practitioners
Yoga teachers
Breathwork guides
Energy healers
Body-mind therapists
Explore Serene template here
5. “Built to Move” — For Gyms & Fitness Professionals
Designed to showcase strength, movement, and transformation:
Perfect template:
✨ Elevate
• Personal trainers
• Gym owners
• Fitness & Pilates studios
• Wellness & performance coaches
These layouts are built to highlight energy, progress, and results — guiding visitors toward action, not distraction.
You shouldn’t have to worry about updates, plugins, or tech issues.
Squarespace handles the backend, so you can focus on training, coaching, and growing your business.
Explore Elevate template here
What to Look For in a High-Converting Squarespace Template
Here’s what truly matters:
Mobile-first design (most visitors will be on their phones)
Clean section spacing
Clear, visible CTAs
Simple navigation
Modern typography options
SEO-friendly structure
Flexible layout blocks
Space for both visuals and storytelling
A high-converting template doesn’t just “look pretty”— It makes your business feel approachable, credible and aligned.
SEO Tips to Help Your Squarespace Website Get Found Faster
Add keywords naturally to your page titles e.g.:
“Therapist in San Juan – Anxiety & Trauma Support”Write clear, emotional meta descriptions. Squarespace makes this easy.
Name your images with SEO keywords e.g.:
therapy-website-template-psychologist.jpgCreate a blog (Google LOVES therapists who educate)
Use clear H1 / H2 structure
Google reads your layout like a table of contents.
The Bohöra Shortcut: Launch Your Website in Hours, Not Weeks
If you want to avoid overwhelm and skip straight to a professional, modern and strategic website, explore the Estudio Bohöra Templates:
✨Dharma & Serene — for therapists & holistic practitioners
✨Mentora — for IO psychologists & service consultants
✨Vocera — for coaches & podcasters
✨ Elevate — for fitness clubs, gyms, personal trainer, Pilates studios
Each template includes:
A complete strategic structure
Aesthetic layouts ready to personalize
Tutorial videos
Brand + content guidance
Support resources
Your website can be ready today, not “someday.”
Conclusion: Creativity + Strategy = Your New Website
Choosing the right Squarespace template isn’t about trends or aesthetics.
It’s about expressing your purpose, your message and your identity with clarity.
A well-designed template helps you:
Build trust
Connect emotionally
Stand out in your field
Grow sustainably
And do it beautifully
Unlock your creativity.
Let your website tell your story.
And choose a template that feels like you.
